Privacy Policy

Welcome to Nova Cakes (“we,” “us,” or “our”). We operate a premium eggless home bakery serving Dartmouth, Halifax, Bedford, and surrounding areas. This Privacy Policy explains how we collect, use, and safeguard your basic information when you visit our website (https://novacake.ca).

1. Analytics and Cookie Tracking

To continuously improve our user experience and measure the performance of our local SEO guides, we use basic website analytics services, specifically Google Analytics 4 (GA4) and Google Tag Manager (GTM).

These platforms gather anonymous visitor behaviors, including page views, time spent on pages, and button clicks (such as WhatsApp orders, direct phone calls, or social visits). These tools may place small data cookies on your browser. This tracking does not gather personally identifiable information (PII) such as your home address, financial details, or personal emails.

2. Contact Form & WhatsApp Interactions

We do not store or process payment card details or private orders directly on our servers.

• Contact Inquiries: If you choose to fill out our cake inquiry form, we gather your name, phone number, event date, cake type, and notes. This data is not stored in a public database. Instead, it compiles a message template and transfers it directly to WhatsApp.
• External Links: When you click an “Order on WhatsApp” button, you are redirected to the external, secure chat environment of WhatsApp, which operates under its own security and privacy disclosures.

3. Dedicated Egg-Free Kitchen Safety

We believe in complete transparency. Our operations are run out of a 100% dedicated eggless kitchen workspace. However, please note that we process dairy and nuts (specifically pistachios and walnuts) in our environment. If you have severe, airborne allergies to nuts or dairy, please communicate this during our WhatsApp conversation so we can advise on the safety of your order.

4. Policy Updates and Contact

We may update this policy periodically to reflect operational changes. If you have questions regarding this privacy statement, please contact us at novacakesca@gmail.com.